Today, the development and progress of technology show its effects in many areas. All sectors, from industry to health, continue to change and develop themselves day by day by keeping up with technology. All these developments have evolved with the technology of the age we live in and have created the phenomenon of digitalization.
Along with our digitalized lives, various businesses have started to be involved in the digital transformation process to improve their current situation and renew themselves. Thus, businesses have also developed their products and services within the scope of digital transformation and tried to adapt to digital transformation.
The word “digital” is synonymous with the rate of change occurring in today’s world with the rapid adoption of technology. In this context, “transformation” is the process of building new methods instead of the traditional methods of an organization.
The digital transformation process is defined as the process of integrating the developing technology and digitalization into the business life of a business. digital transformation; It is used to improve processes and productivity, deliver better customer and employee experiences, manage business risk, and control costs.
For a correct digital transformation, businesses need to have certain strategies and processes. These strategies and processes contribute to the digitalization of businesses and ensure that technology is easily integrated into business life. Thus, manual and inefficient processes are replaced by speed and convenience.
In short, digital transformation in businesses is a necessary tool for an organization to grow and keep up with the developing and digitalizing technology of our age. Digital transformation brings a new breath to business life by redefining the way companies work.
Digital transformation in businesses prevents time loss by ensuring that existing manual processes are completed quickly and practically. While digital transformation improves the current situation in businesses, it also covers yesterday, today, and tomorrow. The evolution of the wish/complaint box used by companies in the past into a “Suggestion System” with digital technology is an example of digital transformation in businesses. Suggestion systems improve the current situation of companies. In addition, certain people evaluate the ideas of the employees and ensure that the ideas and opinions that are in line with the mission and vision of the company are put into practice.
This system is also called “Employee Suggestion System”, “Individual Suggestion System” or “Corporate Suggestion System”.
With the Suggestion System, employees are motivated by their managers in expressing their ideas, and the owners of the ideas that are implemented are rewarded. Thus, as the performance of the employee’s increases, productivity in the workplace also increases, and in-house innovation is ensured. Therefore, suggestion systems are a very useful system in today’s digital technology and provide various advantages for businesses.
The Wish/Complaint Box is also an old-fashioned suggestion system. Companies used to put up a box where customers and employees could send their advice and complaints to better themselves. Authorized persons used to examine the ideas collected in this box and take the necessary steps for the accepted proposals. Thus, the business would ensure employee and customer satisfaction by taking the necessary actions according to the expectations of customers and employees.
So, the transition from the wish box to the suggestion system is a very accurate example of digital transformation in businesses. You can contact us to get information about our corporate suggestion system solution developed with artificial intelligence and machine learning technologies.
Senior Sales Manager